Testimonials

Listed below are some direct quotes from students who've finished one of our courses. They have been given voluntarily without payment, inducement or any other benefit. These testimonials are from real people, giving real feedback about our courses.

One Day Intensive Copywriting Seminar:

The Copywriting Intensive is a MUST for anyone wanting to get started in copywriting or looking to hone their professional skills. Bernadette packs so much practical advice into the day, plus there’s loads of activities and workshopping throughout the intensive, so you get to try out your new tricks. I can’t recommend this course highly enough!
Jennifer Hopper, Senior Copywriter, Scoopon

Bernadette was the best workshop leader I've seen in a long time. The trouble she went to to research our organisations and tailor the presentation was impressive and very helpful. She had energy, experience and was encouraging. What more could you want? I got so much more out of this than I expected - just goes to show we can always learn more!
Marisa Ashworth - Marketing & Communications Manager - Mortgage Finance Association of Australia

Brilliant! I found the course relevant and engaging with plenty of take home tips. Bernadette was well prepared, added interest to the topic and pitched the presentation perfectly. I feel I can take tools, techniques and templates straight back to the office and use immediately.
Josie Gruber - Events Manager - Australian Dental Association (NSW)

The course was excellent, insightful and motivating. This is the best session I've been to in ages. Bernadette was knowledgeable, approachable, well prepared and great to listen to. She was very open and giving with her experience. I thoroughly enjoyed it. This course was hands on and gave us the ability to share ideas.
Kelly Holcroft - Project Officer - Funds Executives Association Ltd

Bernadette was very engaging and confident. The course was fantastic, very valuable and the information was liquid gold! It made learning things seem so simple, yet very important.
Amy Watson - Project Officer - Australasian Society for HIV Medicine

August 8th, 2011:

I had deliberated becoming a copy school student for months. I wondered how the course would sharpen my writing skills and help me achieve my career ambition to become a paid copywriter. Eventually, I took the plunge, enrolled in the home study course and experienced fabulous results almost immediately. Bernadette’s course is so comprehensive and empowers you with writing confidence. After two weeks of displaying my new credentials on my resume, I got a call from an ad agency. Coincidentally, the call came while I was on my first coaching call with Bernadette. They offered me an interview, and a week later, I got the job! I have no doubt that my choice to enrol with copy school helped me get my foot in the door and secure the career opportunities that I was dreaming of.
Luke Scicluna

Copywriting: Writing For Profit Course:

A quick update for you - I'm living in Penang now and writing pretty much non-stop. I've just finished another book, which I'm editing at the moment, and about to start another. All this is largely due to you and your school! Thank you!
(Click here for more...)
Keith Hockton - Copywriter

I wanted to express my gratitude for your course. I'm not even half way through and I've been impressed to say the least. I've enjoyed the course very much, it's wonderfully structured and delivery is straight to the point. I've scrutinized your course against others and against the teachings of other great copywriters; so far we are universally singing to the same tune, which is worthy of praise (and a hi-five). Thank you once again. It's early to make huge assumptions, but I may have found my perfect profession.
Boris Karesin

I'd like to say that the course was extremely interesting, fascinating in fact, and has opened a whole new world up for me! I've already recommended the course to my brother. I completed the course a while ago and since then I've done numerous jobs for satisfied business clients. So far, due to other work committments, I've operated as a professional copywriter only part time, but now will definitely expand into a full time business. Thanks Bernadette!
Dominic White

Since completing the Writing for Profit course, I made over $5,000 part time within my first 3 months, and secured myself a role within a digital advertising company. The best thing about what Bernadette teaches, is that it's real, it works, and you will make money. If you are thinking about becoming a copywriter, I recommend without hesitation that you learn from Bernadette - her genuine desire to see you succeed is a refreshing change from any other classroom based learning I've experienced. If you love writing, then this course is for you because you will make money doing what you're passionate about. Don't think - just act NOW!
Nikhil Rughani - Getting On Track

Thank you for my coaching call on Thursday. I was impressed with our discussion and subsequently have found myself very motivated and have enthusiastically started work on my website and newsletter. I just wanted to say that I really got a lot of benefit from the call and wanted to give you this feedback. Doing the copywriting course from home takes a lot of self-motivation but the coaching call really gave me a new approach to how I can best use the course in my life.
Kylie Edmonds - HR Unravelled

"I especially liked the structure and systems provided in various topic areas. A really worthwhile day for a seasoned marketer. Great to colaborate with others."
Louise Jansz

"Great content and well presented - very practical."
Andrew O'Brien 

"Excellent way to earn money, great career, easy to follow course."
Lina Nguyen

"Excellent knowledge presented in a practical way."
Kath Dice

“I began the Copywriting: Writing for Profit home study course in 2007.

Before I had even reached the end of the course, I landed work experience in one of the biggest and well-known advertising agencies in Australia – Badjar Ogilvy! Two years later, I am still with the company working for the Direct Marketing branch of the agency, Ogilvy One. And I love every minute.

After completing a degree in Advertising, I wanted to enhance my skills, so that I had an edge over other applicants in my field. I searched for copywriting courses on the Internet and stumbled across the Australian School of Copywriting. The Copywriting: Writing for Profit course was exactly what I was looking for. I chose the home study option because I was able to complete the assignments in my own time; however, I would still have support along the way.

The structure of the course is easy to follow and the assignments cover all aspects of the profession. Not only do you gain insight into the industry and learn invaluable copywriting techniques, you are introduced into the world of advertising.

Whether you are new to the advertising industry or simply want to refresh your skills, this course is a worthwhile experience.”
Melissa Anderson - Copywriter, Ogilvy One

The Copywriting: Writing for Profit Home Study Course is the ideal course for anyone looking to start out in copywriting or for those who already have an understanding of the topic. Thanks to this magnificent course, I have gone from not knowing where to start to making $2,000, having six regular clients, a website, business cards and confidence I could have only dreamt about in just over two months.

The course explains everything from the basics through to the advanced and leaves no stone unturned. Matched with the comprehensive DVD set, the course is very easy to follow, fun to learn, interactive and downright effective. I simply can't express how valuable this course has been. If you're looking for the number one home study course where you will definetly learn and have fun while doing so, then this is it. Thank you Bernadette for putting this together. I love it!
Caetano Lima

"Absolutely brilliant grounding in the art of Copywriting... Feel as if I now have some real nuts 'n bolts, skills and understanding to venture forth on a brilliant creative and exciting new career path. Yet another string to my bow."
Heather Joel-Andrews - TV Producer/ Journalist

"Wished I had heard about it sooner."
Margaret Banks - Management Development, IBM

"Practical. Fun. Engaging. Inspiring. I really enjoyed every session. It will help me in my current role as well as for my future plans to freelance."
Kate Browne - Marketing Executive, Sydney Opera House

"The very best, most valuable course I have attended for a very long time."
Vicki Pund - IT consultant

"Interesting. Fun. Could it be I've finally found the right job for me?"
Alison Arnott - Casual Teacher

"Please don't do the course. We have been taught so well that we all plan to succeed as copywriter's and we don't need the competition others doing the course would definitely provide."
Lynne Graham - High School Careers Advisor

"Very informative and 'real' - it is pretty much what we'll expect out in the real world."
Liesl Gordon - Brownskin Communications

"Well worth doing - very practical and full of fun. Guest lectures were great...so were the other participants!"
Rosann Montgomery - Healthcare consultant

"A good practical course set in a real world and time which I could recommend to other people - it was presented in a really accessible way as well."
Eve Barboza - HR consultant, Wholistic Learning Pty Ltd.

"Time very well managed. Excellent focus. Useful, well targeted content."
Naomi McCarthy - Education Officer

"The course was very useful to furthering your career as a copywriter."
Mai Chin Tran - Freelance Writer

"Great. Directed, on course.....certainly inspired me & moved me to action. Well done! It was a very friendly atmosphere & easy to be amongst other writers."
Jacqueline Murphy - Facilitator of writing courses, Storyworks Australia

"Informative and empowering. A great nuts and bolts introduction that jolts you into action."
Michael Neaylon - Actor/Performer

"I thought the course was excellent - comprehensive and great experience."
Kirsten Ehrlich Davies - Writer / Home Duties

"The very best thing about the course was the confidence it has given me to pursue a career as a copywriter."
Belinda Castles  - Editor/Winner of the 2006 Vogel/The Australian Literary Prize

"Excellent course. I got a lot out of it not just in the writing sense, but
in the business sense of how to make it pay for itself."
Glen Hancox - Actor

"I have LOVED the course. A fantastic balance of skills and practical work. It gave me a taste of life in the real world of copywriting and helped me decide that I definitely want to be part of it! Thanks".
Julie Bennett - Primary Teacher

"I really enjoyed going through the process of coming up with a concept. Good to see so many examples and to have the background explained. I really appreciated the continuous support and tips for when we step out and begin our own copywriting jobs...It gave me the confidence in the respect that I could approach small businesses and that I do have something to offer. Each session was useful. There was a good balance of notes and background reading with practical experience offered by guest speakers."
Sarah Brooker - Manager, Gene Technology Information Service

"Loved it. Might start me on a new career path at age 65!"
Brian Knights - Freelance MYOB Specialist, Round Table Business Consultants

"Brilliant!...the most commercially rewarding four weeks I have ever spent. I have now found a lucrative means of making money, through being creative through this course!".
Ben Keenan - Web designer (now a full-time copywriter at Grey Advertising)

"Enjoyed the course thoroughly. I have complete confidence in finding work as a copywriter."
Paul Brauer

"Excellent. For someone who had very little experience in that situation it was perfect. A great exercise...Wish it went longer."
Peter Kokke

"All the tutors were great. Very practical. Totally enjoyable. Bernadette is warm, encouraging and easy to listen to. I could not believe how fast the time went...At first I was terrified but it was a fantastic experience to really sink my teeth into work and to sell my ideas."
Alice Munro

"Excellent - Good practice. Also illuminating as to what unforseen things clients may come up with...Took me from knowing almost nothing about the industry to the point where I felt comfy going in complete with business cards!"
Lincoln - Freelance copywriter

"Good variety of presentations. Good awareness of affect on audience. Interesting to hear the Guest Tutor's ideas. Great succinct handouts. Lots of interesting anecdotes. Prepared to listen to us and affirm. Impressive. I enjoyed the interaction with the other participants."
Chris Coughlan - School Teacher

"Fantastic stuff about idea generation. Perfect. Don't change a thing. Perfect for the top-down business side of things and testing and direct mail. Working on the craft is important, but if there's one thing I can't get enough of, it's learning how to get more money! You found a gem with Bruce, my Guest Client, who was very educated, demanding and results-driven. Pushed us all to work harder...People like Bruce are excellent because they push for the best results...I came home every night and worked my @#$% off into the early morning. Congratulations on an empowering and sharply focused package."
Loz Blain - Musician/web designer

"I found the whole course very practical and useful...Extremely worthwhile. It was an invaluable learning experience - to do something from start to end for an actual business. Thoroughly enjoyed it. A very insightful, practical, inspiring course. It was extremely well taught. The notes provided are excellent. Including guest speakers/copywriters was also very beneficial.
I would certainly recommend the course to others."
Vanessa Lee - Para-legal

"Extremely useful for practical advice. The presentation and content were very good. The course was practical and well planned. Thanks again."
Matthew Freeman - Editor

"The group exercises were great as it was good to be able to bounce ideas off others - especially at this learning stage. I thought it was all very concise and useful. A fantastic experience as we get to enact all the theory that we have learnt in a practical, real life situation. Very practical - it was all useful information, no fluff. A great, relaxed atmosphere so I always felt ok about bringing ideas into class."
Shivaun Plozza - Writer/artist

"Excellent and useful. Good to get information from a variety of industry professionals...Enjoyable and useful in opening up the field of copywriting."
Kieren Tierney - Regional Manager

"I found it all very valuable. The Guest Client exercise was great exercise, with a good range of different clients with diverse products. I thoroughly enjoyed it. The only reason I might possibly find to not recommend it is that I don't need the competition."
Gareth Wills

"Very useful. Extremely inspirational and useful in propelling me forward."
Sharon Rockman - Copywriter

"BONZA!!"
Jamie Wright - Copywriter

"Very good indeed. An excellent hands-on course with plenty of challenge and stimulation. A valuable aid to sharpening and focussing writing of all sorts."
Stephen McSweeney - Computer Programmer

"Very good - interesting, well presented and fun. Pretty much provides all the info necessary to begin copywriting."
Ralph Tripp - IT Systems Analyst

"Excellent, exciting, stimulating, motivating."
Wayne Alexander - Manager, Owner

"Excellent. Although already studied other forms of writing this is completely different! More likely to generate income with copywriting than books and freelance journalism, so well-targeted vocational course."
Paul Busano - Artist

"I enjoyed the course tremendously. It was a wonderful learning experience to see the inner workings of copywriting."
Cheryl Chan - Student

"A very professional course that did not contort, but provided possibilities and industry insight."
Tom Murdoch - Driver

"I am really glad I enrolled. I thought it was awesome and really gave me insight into the industry."
Reza Alaudeen - Student

"Excellent. Very well thought out curriculum. We were given the real world "nuts and bolts" and then given real world exercises. We produced "real" stuff! Also, it's an interesting and creative area, so I found it very enjoyable."
Eve Urban - Health Educator

"This course is a fantastic foray into the world of copywriting. It gives a great combination of skills and insight into the industry whilst allowing a taste of creating for real clients with the safety net of classmates and tutor."
Fiona Russell - Personal Assistant, University of Melbourne

"Inspiring! I have registered a name, printed business cards, and am ready to go!"
Jane Harris

"Outstanding...it will encourage continuing interest to do further courses and to copywrite for profit."
Jack Truong - Customer Service

"Very comprehensive. Learnt a lot in a short space of time! Very inspiring!"
Elizabeth Shingleton - Property Manager

"Enjoyable - interesting - a great balance between theory - practical. Very nice people and we had fun. Bernadette also enhanced the whole course."
Maree Moore - TAFE teacher

"So glad I invested the money! Best course I have EVER done, just wish I'd done it when I left school."
Caroline Ludwell - Marketing Consultant

"Very good for people wanting to start their own business."
Pia Kaan - Product Manager

"I feel very positive about the experience. I enjoyed it very much. I have a better idea of what to expect and how to go about finding work. I am certain that it will benefit me in some way."
Teresa Ralton - Customer Service

"Great fun. Enlightening. Encouraging. Gives you the confidence to give it a go."
Rose Stephens - Nurse

"Very good. Constructively constructive course! Inspiring and detailed outline of the world of copywriting. Bernadette was awesome...Loved the course."
Pam Eames - The Consulting Corporation

"Informative, interesting and useful."
Andrew Friedman - TV Director / Writer

"A comprehensive course in laymans terms!"
Anna Mobilio - Merchandise Co-ordinator, Gaffney International Licensing

"Why didn't I do this years ago..."
Mark Smythe - Musician

"Really good. I've been meaning to do it for years and am glad I finally have."
Sarah McArdle - Student

"Excellent!"
Chris Nolan - Marketing Manager, Clayton Utz Law Firm

"Enjoyed it immensely. Well thought out and excellently presented."
Jill Dilger

"Value for money, fun, challenging and helped expand and consolidate my experience."
Patrick Keegan - Winemaker

"...the course gave me the confidence to consider copywriting as a career again."
Rachel Chang - Student

"Well conceived, well scoped, nicely organised and managed."
Peter Dowling - Master Builders Association, Victoria

"I really enjoyed it and looked forward to every session. I didn't skip one class which is quite a record for me!"
Catherine Malady - Retail Consultant, Hot Pod Communications

"Excellent - it has given me job opportunities to consider seriously before I even finish my degree!"
Marianne Lynch - Student

"It's puts me in a position of where it's ‘up to me' now if I want to write for profit. Prior to the course I didn't feel like I had that choice."
Nick Ross - Writer

"Excellent hands-on course run by those qualified in the industry. The positive encouragement to start up a business as a copywriter is inspirational. The course gives access to the professional world of copywriting - with generous insight and background data. I would recommend it to all professions."
Sharon White - Aromatherapist

"Covered everything and restored my faith in professional writing after becoming jaded after 10 years of technical writing."
Lisa Sinclair - Technical writer/web designer

"Excellent content, very giving, learnt heaps... it all seemed/was relevant - can't wait for the advanced class." 
Martha-Ann Miller - Writer

"It was lots of fun and very engaging. The step by step process/instructions gave me confidence and motivation to start my own copywriting business."
Lucia Vuong - Administration Assistant

"... I am astounded at how much you manage to cover in the time."
Megan Watkins - Account Services/Customer Service

"Bernadette's passionate and enthusiastic. I genuinely felt she wants her students to succeed."
Raine Dinale - PA

"... it's so comprehensive, positive and gives you the tools to write good copy and set up your own business. And it was fun with lots of ideas on how to get the creative juices flowing."
Charlotte Francis - Freelance Writer

"Coming from a copy background it helped get my writing much more succinct, structured and purposeful. I also love having the manual as on ongoing reference. And... it was interesting and valuable!"
Vincent King - Client Service/Copywriter for agency

"This course gave me the confidence in my own abilities and the belief that I really am able to take control of my career."
Kristin Hauser - Admin. Asistant

"...a wonderfully packaged and presented course. For my purposes the course was an absolute success. I have the recipe for promoting my own business. Thank you for a perfectly run and presented course."
Jenny Hopkins

"I wanted to let you know I haven't fallen off the planet! In fact, it's partly all your fault that I'm too busy to finish my assignments at the moment - I have been applying what I had studied so far to help my partner get his business up and running, and things have been non stop (not to mention fun!).

I suggested organising a gig to launch his business - as a result of my media releases, I accompanied one of the performers to our local ABC Radio for an on air interview including a live performance of two songs, which received a great response. I have also done several community radio interviews.

Also as a result of the media release, an interview and photo featured in our main newspaper - on the same double page spread as the lead story in the entertainment supplement. I am thrilled about the exposure that the gig and the business received, and very happy to have created good working relationships with the local media for future events.

Although I was writing part time before the course, I am now more aware of extra techniques to catch attention (and hopefully persuade) thanks to your lessons. These tips also helped with designing the poster, flyer, ads and other material. The course has also helped me focus on strategy, as well as creativity and content. (I had follow-up media releases and an e-newsletter planned before the gig was over!)

I have had some fabulous feedback about my work on the launch, so I wanted to share the recent small-steps successes with you, as your course has played a role.

So I haven't forgotten you and the course, I've just been using it in a practial daily working world sooner than I expected.

Many thanks for your guidance.

PS. We got a full house!"
Megan Rowe - Canberra

Coming from a branding background, the ‘Writing for Profit Course’ helped me strike a balance between a conceptual-creative side and a more ‘direct sell’ approach. Thanks to this course I can now produce copy with double the impact!
Vince King

Bernadette is a great tutor and coach on all aspects of copywriting. I did the Home Study Course and have attended a seminar on Ad Words that was very detailed and useful in getting a good understanding of how to get your website ranking well in search engine pages. I highly recommend participating in any of her courses or seminars. I think this course was one of the best things I've done.
Sandra Slavec

Webinars:

I loved Bernadette's easy conversational style. I learnt such a lot - enough to want to take another of Bernadette's courses.
Sandra Wilson, Hepatitis Australia

Overall it was excellent. Bernadette got through a lot of material in a short amount of time and I thought there were excellent practical examples which I'll be able to try out in my work.
Claire Maskell, Palliative Care Australia

Lots of useful information shared, Bernadette clearly knows a lot about the subject.
Dael Williams, NZ Association of Occupational Therapists, NZ

Thank you. I now have a few new ideas and it reconfirmed I am on the right track with how I go about writing copy.
Barbara Venville, WaterSafe Auckland, NZ

Very clear, lots of examples. It's easy to see when a presenter has a passion...
Susan Hey, Hepatitis Australia

Very engaging. The information was clear, simple and easy to relate to our organisation's website communications. Looking forward to putting what I have learnt into practice!
Gean Niu, Hospitality Association of New Zealand

Very informative and well presented.
Nick McClelland, Australian Fodder Industry Association

This was a great session particularly given the time constraints. Bernadette clearly had a thorough knowledge of the topic and handled questions extremely well on her feet. It was easy to follow and I felt like Bernadette gauged the amount of content well and did not attempt to cover too much.
Suzanne Fribbins, NATA

Great article examples.
Prue Young, Adelaide Convention Centre

A great experience.
Lisa Trewin, Pittwater Council

SEO and AdWords Course:

It works!! I did all the things Bernadette told me to do to improve my Google ranking, and now when I google ‘expatriate coaching melbourne’ I come up three times on page one! Yay!! I'll be spreading the word for you Bernadette! Thanks again.
Patti McCarthy - 'Believe You Can' Expatriate and Life Coaching

Bernadette explained this webinar in simple words to easily understand what was required. Thanks Bernadette.
Peter Palatsides

The information Bernadette provided was so invaluable to me as a small business owner looking to maximise my exposure on Google. The strategies she presented were easy to understand yet very powerful in providing the information needed to know where and what to include in my webpage content. I will be busy this weekend putting into practice the brilliant tools Bernadette so generously shared with us. So great to be talking to an expert in the field of SEO.
Christine McRae

Very interesting and clear explanations. I'm on the way to make changes and above all discuss with my webmaster/designer.
Isabella Pruniere

High quality information succinctly delivered. Brilliant.
Bret Owen

Very informative and timely.
Desley Lodwick

Bernadette is the best copywriting coach I have ever met. I think she is marvellous and a real role model for all of the up and coming copywriters and business women!
Monique de Groot.

I found Bernadette's information in this webinar to be very timely, informative, and I learnt several things that I can implement immediately on my website. She managed to demystify the terminology and the reasons why a keyword strategy is so important, thank you!
Estelle Williams

The best webinar presentation I've been to in a long time - so practical and perfectly targeted.
Diane Edwards

“This has been one of the most valuable workshops I have ever participated in. I feel like I’ve been let in on a huge secret!

Throughout the day you are taught simple techniques to generate maximum exposure on search engines, such as Google. It will definitely give your business an edge over the competition. The course is easy to understand and is held by leading industry experts.”
Melissa Anderson - Copywriter, Ogilvy One

One of, if not the, most valuable workshop/course I have ever attended. Made a subject I had never been able to get a straight answer on (despite being in the environment of web development for years) simple to understand.
Sara Yared - Cream Creative 

All the content was extremely relevant and immediately applicable. Best SEO Seminar ever!
Gaby Ware - Simply Business Coaching

Fantastic, easy to understand. Learnt alot.
Stuart Brown - Tavonni Industries

Very clear presentation, with no technical jargon, just a simple strategy.
Carina Pitman - Cambridge University Press

Dream Team Coaching:

From the very first call with Bernadette, I knew that the Dream Team program would pay for itself many times over – and it did. In every call I’d either learn something about: how to get new clients, how to work smarter, how to find new copywriting opportunities, how to reach my goals, or just how to live a more fulfilling life. One of the things I appreciated the most was Bernadette’s willingness to share new information with us. If she found out about a new copywriting opportunity, she would share this information immediately and give us practical and detailed advice on how to capitalise on it. 

The other great benefit of being on the program was hearing the guest speakers. These speakers shared their time and wisdom as readily as Bernadette did, and their information assisted me in many areas of my business and my life.

The group coaching aspect of the program was also most beneficial because I learnt as much from the other participants as I did from Bernadette. I highly recommend the DTM program to any copywriter who wants to take their business to a whole new level.
Lucinda Lions - Lion Writing 

Knowing how to write great copy is one thing, but being able to motivate and promote yourself as a copywriter, is another. As part of the ‘The Dream Team’ I was privileged enough to access invaluable information and knowledge from specialists in their fields. From learning how to network effectively, to understanding human sales psychology… to keeping on track with my goals… being part of The Dream Team makes you realise if you want to write for a living – and do well off it, you can.
 
Receiving referred work through The Dream Team was great – but this isn’t really the best part of it. The best part is about the mindset that it installs in you to become a successful copywriter in your own right.
Vince King

Effective Copywriting:

Bernadette was clear, engaging and interactive. She gave constructive feedback on exercises and inspired some great ideas.
Kirrily Bateup - Marketing Manager - St Vincent de Paul Society

Bernadette was very approachable and uses humour which I enjoy. She is a bright, happy and intelligent lady. The course was excellent with simple tips and strategies which will be easy to implement immediately.
Elizabeth Paterson - Events & Business Development Manager - Aged & Community Services Assoc. of NSW & ACT

Bernadette interacted well and was a great presenter. She gave us a good mix of presentation and getting us to do some practical writing. The course was great, very useful, practical and just what I needed. It was directed at my level and will be very useful when I put it into practice for our organisation.
Nadia Figol - Member Services & Events Manager - Biometrics Institute Ltd

The best part about this course was the interaction between the tutor and the audience. Bernadette was very engaging, approachable and friendly.
Emma Simonson - Senior Events Co-ordinator - Institute of Actuaries of Australia

The course provided key tools and structure to think and work through how to tackle better writing and improve value. It was very good, helpful, instructional and motivating. Bernadette was enthusiastic, very knowledgeable, approachable and experienced.
Ann Dodd - Manager Programs - Alliancing Association

Bernadette was very engaging and the examples she used were relevant. The course was excellent with many learnings that can be directly applied to my business. I now have the motivation to go forward and use the new techniques.
Sonya Buck - Marketing Manger - Angus Australia

This course gave us practical tools to take away as well as great theoretical/conceptual information. Bernadette was engaging and enthusiastic.
Finn O'Keefe - Communications Officer - Australian Federation of AIDS Organisation

The course was very valuable and challenged us to use the skills we learnt with the writing exercises. Bernadette used real examples to demonstrate the concepts.
Nicole Robertson - Senior Conference Officer - Australasian Society for HIV Medicine

The course was very interesting, easy to understand and follow. I got a lot of useful insights and practical tips. Bernadette was knowledgeable, enthusiastic and engaging.
Stephen Crowley - Communications Officer - NSW Council of Social Service

Bernadette was clear, concise and explained the concepts well. The course was highly informative, well paced and structured.
Kathleen Allen - Events & Memberships - Society of Consumer Affairs Professionals

This was a good course which was interactive and covered a lot of topics. Bernadette was great and engaged the room well.
Ben Teoh - Graduate Project Officer - Connecting Up Australia

About Bernadette:

As CEO of TCT Australia Pty Limited I undertook Bernadette’s product providing myself as a client to Bernadette’s students. To say that I am satisfied is an understatement, I found Bernadette to be extremely flexible and the quality of her students’ material delivered to us to be above average. I would highly recommend Copy School for anyone looking to gain an understanding of copywriting and receiving material.
Nicholas Gousis - TCT Australia 

The Communications Workshop is a good way to apply professional and good conduct to all areas of life - not just in the corporate world.
Agnes Manlutac

Everyone took away at least 2-3 things they could work on/implement straight away.
Veronica Pham

Being a new arrival in a new city I knew I would have to settle in (both personally and professionally) very quickly. Luckily I was fortunate enough quite early in the game to come across Bernadette Schwerdt. Bernadette’s professional insight and guidance has helped me establish myself as a copywriter in Melbourne – even with the shadow of a Global Financial Crisis looming! Thanks Bernadette - my professional development has progressed much faster with your inspirational influence.
Vince King